Adidas Unveils First Fully 3D-Printed Running Shoe: The Future of Customizable Footwear
Adidas has once again disrupted the athletic footwear market with the unveiling of its FutureForm 4D, the first fully 3D-printed running shoe designed for ultimate customization and performance. Revealed during an exclusive event at the company’s U.S. headquarters in Portland, Oregon, this innovative shoe is poised to redefine the way athletes think about personalized footwear.
Adidas CEO Bjørn Gulden called the FutureForm 4D a “monumental leap” in performance technology and sustainability, blending cutting-edge design with precision engineering.
“This is more than just a shoe—it’s a statement about the future of athletic gear,” Gulden said during the launch. “With FutureForm 4D, we’re giving runners a truly personalized experience while pushing the boundaries of what’s possible with sustainable manufacturing.”
How It Works: Precision Meets Personalization
The FutureForm 4D is entirely 3D-printed, allowing for unprecedented levels of customization. Using Adidas’ proprietary FutureForm app, users can scan their feet to create a unique digital profile. This profile is then used to create a pair of shoes tailored to their exact dimensions, stride pattern, and performance needs.
Key features of the FutureForm 4D include:
- 3D-Printed Midsole: A lattice structure provides precise energy return and cushioning based on the runner’s individual biomechanics.
- Custom Upper Fit: The shoe’s knitted upper is also 3D-printed, ensuring a snug, adaptive fit for any foot shape.
- Eco-Friendly Production: Manufactured using 95% recyclable materials, the shoe aligns with Adidas’ commitment to sustainability.
- Fast Turnaround: Once an order is placed, the fully customized shoes can be 3D-printed and shipped within seven days.
Revolutionizing the Runner’s Experience
Professional athletes, including world marathon champion Amos Kipruto and Olympic sprinter Dina Asher-Smith, have already tested the FutureForm 4D. Both hailed the shoe as a game-changer, praising its perfect fit and responsive design.
“This shoe feels like an extension of my body,” Kipruto said. “Every step is perfectly cushioned and balanced—it’s like running on air.”
Addressing Industry Challenges
The FutureForm 4D also addresses one of the running industry’s persistent issues: improper shoe fit. Studies show that ill-fitting footwear can lead to injuries and hinder performance. By offering a tailored solution, Adidas hopes to set a new standard for athletic shoes.
“This is about solving real problems for athletes,” said Mark Miner, Adidas’ VP of Footwear Innovation. “We want to eliminate guesswork and make sure every runner gets the perfect fit, every time.”
Availability and Pricing
The FutureForm 4D is now available for pre-order through the Adidas website, with a full rollout planned for March 1, 2024. Pricing starts at $349 per pair, with discounts available for Adidas Creators Club members.
The Future of Footwear
Adidas’ entry into fully 3D-printed footwear signals a new era of innovation in the industry, blending technology, sustainability, and personalized performance. As other brands race to catch up, the FutureForm 4D positions Adidas as a leader in the next generation of athletic gear.
For runners seeking the ultimate combination of comfort, performance, and sustainability, the future truly starts now.